World Radio Day: A single source of confidence in the era of digital misinformation
UNESCO member states announced in 2011 on February 13th World Radio Day (WRD), and that was adopted by the United Nations General Assembly in 2012.
The radio is a strong way to celebrate humanity with all its diversity, as it constitutes a platform for democratic dialogue.On the global level, radio remains the most widespread media outlet.Its unique ability means reaching a wide audience and forming a society's experience in diversity, creating an arena for everyone to express their opinions, represent them, and hear their voice.Radio stations should serve different societies, provide programs, views and content characterized by diversity, and reflect the diversity of the masses in their institutions and operations..
The radio continues its career as it is one of the most reliable and most used media in the world, according to various international reports.Consequently, the slogan of the 2022 version of the International Day of the Radio is "Radio and Trust".
On the occasion of World Radio Day 2022, UNESCO called on radio stations all over the world to celebrate the eleventh edition of this event and celebrate the anniversary of more than a century since the founding of the radio.
This version of the World Radio Day is divided into three main topics:
Trust in radio journalism, independent and high -quality content production
Respecting the basic standards of moral journalism has become difficult in the high -rhythmic digital age of this age.However, in order to maintain the confidence of the listeners or raise its level, the press must continue to rely on verified information and shared for the public interest, and the authorities bear accountability and help the community build a better future for all.
Confidence and easy access, caring for your audience
Access to a selection of the public means serving information needs for all listeners and being an incentive for integration and social - including people with different disabilities.Digital radio platforms provide foundations for innovation in access to the content of the latter, such as the use of signals or automatic translation for the audience who has hearing impairment when broadcasting, or advertising the content of the blind listeners.
Trust and the continuity of radio stations, competitive guarantee
How can the radio survive and withstand when the financial crisis strikes the media market?How does the loyal audience turn into financial sustainability?
This sub -topic links the economic survival of radio stations with its ability to attract a large base with enough loyal listeners and keep them to be sustainable or to include the listener's interaction in their business models.
The most widespread
The radio, a hundred and ten years old, is the most widespread media in the world.A year later, under the weight of the Kofid-19 and the quarantine, the radio proved its flexibility and its ability to renew, as the United Nations Educational, Scientific and Cultural Organization (UNESCO) said..
During the Kofid -19, the radio managed, as the site said, to facilitate the continuation of the educational process, as it was an important element in confronting media fallacies, and an effective tool in spreading awareness of the necessary measures to protect from the spread of the pandemic.
UNESCO said that the radio contributed, during the pandry, to spreading reliable information about the Corona virus and awareness about the precautionary procedures necessary to curb its spread, broadcast concerts and transfer lessons and educational courses in many countries to ensure continued education.
UNESCO, Audrey Azoulay, said that the radio accompanies people wherever they are, and opens them, from the heart of the quarantine, a window that enables them to communicate with the world, draw health information, obtain education, enjoy arts and forms of cultural diversity.She added that the radio has become a precious means of transferring information, and a general benefit for humanity.
UNESCO has given an example of an educational contents that it developed with the Global Alliance for Education, in favor of more than four million people in the Democratic Republic of the Congo, and published it through local radio stations..
Radio and trust
Over the years, the radio provided quickly at reasonable prices to information in actual time and professional coverage about issues of public attention, as well as ensuring distance learning and entertainment..By linking "traditional" and modern technologies, the radio now offers a variety of content through different devices and formats, such as audio broadcasts and multimedia sites.
The recent global events and the Covid-19 epidemic led to the erosion of confidence in the media in general, fueled by the circulation of false content that spread quickly on social media.In conjunction with this, the financial context and the short reduction of the number of employees and the loss of advertisements for Internet networks accelerated the decrease in the revenues of the news media, including, radio, and raising the costs of the verified information, especially for local radio outlets.
However, studies have revealed a global decline in internet and social networks, as they show a rise in general confidence in the news.Many citizens still trust the radio more than any other media.
Digital access to information is far from equality, with great differences between regions and societies.In comparison, the radio remains affordable and can be listened to everywhere, as it is varied and comprehensive.For example, it reaches those who have been incomplete in the main and social media, and who may feel better and are photographed fairly and thus afford confidence in their local station.
On the global level, radio remains the most widespread media outlet.Its unique ability means reaching a wide audience and forming a society's experience in diversity, creating an arena for everyone to express their opinions, represent them, and hear their voice.Radio stations should serve different societies, provide programs, views and content characterized by diversity, and reflect the diversity of the masses in their institutions and operations..
What is the secret of the survival and continuity of the radio for more than a century?
Mr. Tawfiq Al -Jalasi, Assistant Director General of Communications and Information at UNESCO, talked about: “The magic of the radio, the secret of its survival and its permanence, despite the emergence of intense competition, headed by social media sites.And that over the years, the radio provided quickly and at reasonable prices to information in actual time and professional coverage about issues of public attention, as well as ensuring distance education and also entertainment.
By linking the traditional technologies of radio and modern technologies through technology, the radio provides a variety of content through different devices and formats such as audio broadcasts and multimedia sites.
In this regard, the radio plays a major role because it can suit minority programs, or give the microphone to specific societies in easier ways of other media..
Respecting the basic standards of moral journalism has become difficult in our time, the digital age.However, in order to preserve or raise the confidence of listeners, the press must continue to rely on verified information and shared for the public interest, and the institutions concerned bear the accountability, and help the community to build a better future for all.
It is also necessary to have an informed audience equipped with the competencies of media know -how and information knowledge, so that listeners discover, consume it and respond to it in a critical manner, and thus appreciate the quality of the press provided by the radio station..Therefore, more and more radio stations include media and informatics programs in their program's schedule.
Kofid-19 and recent global events have eroded confidence in the media in general, especially the circulation of false content that spreads quickly on social media.
In this context, editorial independence is necessary, because it may show the ability of radio stations to transmit news without influence. Moreover, understanding digital technologies and social platforms is essential to avoid circulating information that has not been verified..
Investing in checking facts and investigative journalism and strict verification of sources and content is considered some practices that radio broadcasters can promote to maintain the confidence of listeners and the public in general.
Most radio stations are small or medium -sized institutions.When it is not aimed at full profit, and finds itself in a difficult situation, especially in front of the web stations.
Radio broadcasting public service faces fees reduction plans - licensing fees - and reservations from citizens to weak visual hearing taxes in times of direct broadcasting services and radio on web sites, when they can access the content in another way that violates the radio.
If search for new financing models, they must be studied, for example, from the subscriptions, membership models, the paid content in exchange for listening, the local advertisement and other new financing models that imposed themselves today.
Radio in the future, because in some remote parts of the world, there is no communication with the Internet, and there is no television broadcast.I am thinking about some very small villages in remote parts.
For example, some African countries on the border with other countries.The only way for the farmer in his field to communicate is - until the information reaches him - information about what is happening in his country, information about the prices of even wheat, barley and the things he planted in his field, the only way is through radio and radio.
For example, vehicles or truck drivers, the only way the information connects them through the radio device in its truck.He has no television or computer to connect to the web.
A century has passed since the founding of the radio, but it has a future, because it has the ability to reach and access the information, and sometimes there are no other methods or networks other than the radio and the vocal method because there is no way to reach other means.
The radio will continue to communicate information, news and entertainment also via vocal networks for years and decades in the future.
brief history
The development of radio in the late nineteenth century has a revolution in communications.At that time, there were only two methods for rapid communication between remote areas, namely: lightning and phone, both of which require wires to carry signals between different regions.But the signals that the radio waves are transmitted during the air, which enabled human societies to contact quickly between any two points on the Earth, the sea, or even in the outer space.
The radio broadcast, which began widely during the twenties of the twentieth century AD, led to major transformations in the daily life of people, and brought a great diversity in entertainment methods inside the house, and people enabled the first time to see the development of events during their occurrence or immediately after them.
Italian scientist Marcone, who invented a way to send lightning signals by radio in 1895 AD.This invention contributed to the development of radio broadcasting.This image shows the scientist Marcouni with some of his radio -waves.
The Italian inventor, Julilmo Marcouni, combined previous ideas and theories, and his own ideas, and managed to send the first signal of radio waves across the air in 1895 AD, where he used electromagnetic waves, to send a telegram for a distance of more than 1.5 km.In the year 1901 AD, Marcone achieved the first transmission of coding signals across the Atlantic Ocean between England and Newfoundland.
There are a lot of allegations about the first radio broadcast of a human sound across the air.But most historians are credited with the Canadian Mawld Regenald Vsandal.In the year 1906 AD, Reginald spoke by radio waves from the Brant Rock in Massachusetts, USA, to sailing ships in the Atlantic Ocean..The American inventor Edwin Armstrong has contributed a lot to the development of radio receptors.In 1918 AD he developed the opposite circle to improve the reception on the radio.This circle, which is still used today, has a high optional capacity.Finally, Armstrong developed in 1933 AD, the radio broadcasting by including the frequency.
The first radio in the world
KDKA Radio appeared as the first radio in the world in Pittsburgh, Pennsylvania on November 2, 1920 AD, and that date was chosen because it was the day of elections in the United States, where the radio proved its strength when the people heard the results of the presidential elections before they were read in the newspaper.
Before the First World War, the radio was used in that period as a means of communication with ships in the sea, because wireless communications were not developed at that time and the radio was the best way to communicate with ships in emergency and necessary cases, and the importance of the radio increased during the First World War so that the American army used it.Almost exclusively, in sending messages to the armed forces at the required time without the need for a material carrier of the messages.
Then the British broadcasting company and BBC Radio began to appear in 1922 AD, and the radio stations at the time became an important source of information in addition to entertainment and entertainment.
After the end of World War II, the radio course changed and became a source of entertainment through a series of programs, and the target audience moved from families to adolescents and youth, and despite this, radio broadcast technologies have developed significantly to keep pace with the current technology, with satellite stations and Internet stations great popularity,In addition to the appearance of dual -direction radio;Any radio that sends and receives the signal, as portable radio devices that are necessary to use sports, television production and in commercial airlines appeared.
The radio with numbers
People in the world have more than two billion radio, with an average of one device for every three people.In the United States 534 million devices, the largest number of devices in Qatar.In China, about 219 million devices, an average of 18 devices per hundred citizens.In Britain, the number of radio devices is 66 million, or at a rate of 114 devices per hundred people.
The main reason for this widespread spread of radio devices is due to being carried, and people can transport them from one place to another easily.Some radio devices are large, and they operate with electricity, and these are usually kept in homes, where electricity is available.But millions of devices are small in size, and they are operated with dry batteries.And some devices of childhood so that they can be carried in the pockets.People listen to these devices almost anywhere, such as homes, gardens, beaches, trips and picnic places.The radio devices are also widely used in the means of transportation, as it is possible to listen to it at any time.
Portable radio devices are a suitable way for countries or areas where electrical energy is available.But many regions do not have electricity, and the use of battery -operating devices is limited in many countries, due to the difficulty of obtaining batteries, or high price.
In 1995, the British inventor, Trevor Belly, designed - in his mind the above -mentioned considerations - a radio operating device automatically, to help the distant African societies to receive radio bulletins on AIDS anti -AIDS programs.These devices are also suitable for residents in remote places, where they can take the latest information about floods, famines and epidemics.
Automatic devices are designed mainly to be sold to relief agencies, for use in distributing materials in developing countries, but they are now sold in industrialized countries.The device weighs 2.6 kg, and provides it with the ability.
The pulsed is produced, when it is fully wrapped in 30 minutes of operation.The device is accepted because it does not operate with electricity or batteries that require change when its energy inventory runs out.