Gartner: The growth of personal computers' growth by 1% in the third quarter of 2021

Dubai, United Arab Emirates, October 25, 2021: The total shipments of international personal computers reached 84.1 million units in the third quarter of 2021, an increase of 1% over the third quarter of 2020, according to the initial results issued by the International Studies and Research Foundation Gartner.After Corona vaccines became widely available around the world, consumer and educational spending began to shift away from personal computers, and the demand has become focused on other priorities, which led to a decrease in demand rates for these devices.

"There is no longer an immediate need to buy more personal computers and chromebook devices to ensure the continuity of the educational process from homes, due to the reopening of many schools around the world."

She added: “Companies on personal computers are still strong, with economic recovery in the main areas and the return of some workers to their offices.However, the growth of personal computers for the corporate sector in the category of desktop computers has focused, as the shortage of semiconductors continued to restrict laptop shipments.It is expected that the lack of components will continue until the first half of 2022. ”

With the beginning of this quarter, Gartner included chromebook devices within the results of the traditional personal computers markets, as the shipments of these devices decreased by 17% in the third quarter of 2021, as the demand for them decreased within the education sector.It is the first decrease of two numbers for chromebook sales on an annual basis that has been recorded since these devices were launched in the market in 2011.

The three major companies in the global personal computers market have maintained their annual growth levels unchanged, as Lenovo maintained the first place in terms of shipments (see Table 1).

Table 1: Initial expectations for international personal computers shipments, according to the manufacturing company, for the third quarter of 2021 (thousands of devices)

يُرجى ملاحظة أن هذه الأرقام تشمل أجهزة الكمبيوتر الشخصية والمكتبية والأجهزة المحمولة الخفيفة عالية المواصفات (مثل جهاز مايكروسوفت سيرفس) وأجهزة الكروم بوك، وليس أجهزة الآيباد. وكافة البيانات تم تقديرها بناءً على دراسات أولية، ويمكن للتقديرات النهائية أن تكون عرضة للتغير. كما تستند الإحصاءات على حجم الشحنات التي تُباع من During قنوات التوزيع. ومن الممكن ألا يتطابق المجموع العام نتيجة جبر الكسور.

Source: Gartner (October 2021).

بعد خمسة أرباع متتالية من نسبة نمو مكونة من رقمين، تراجعت مبيعات شركة لينوفو في الربع الثالث من عام 2021. وشهدت مبيعات الشركة نمواً في جميع المناطق باستثناء اليابان، حيث انخفضت شحنات لينوفو بأكثر من 50% بسبب انتهاء العمل ببرنامج حكومي كان التركيز فيه على شراء أجهزة كمبيوتر شخصية لأغراض تعليمية. وقد تأثرت شحنات لينوفو بشكل سلبي بسبب تباطؤ الطلب ضمن السوق الاستهلاكية ونقص الإمداد في قطاع المؤسسات. لكن الشركة استفادت من حالة الطلب المستقرة لأجهزة الكمبيوتر الشخصية لقطاع الأعمال، وكانت أكثر مرونة في التعامل مع قضية نقص المكونات وذلك من During اعتماد عمليات التصنيع الداخلي بشكل أكبر.

HP has witnessed a continuous decrease in its shipments for the second quarter in a row on an annual basis, driven by the decrease in its shipments in the United States by 30% due to the decline in demand for chromebook devices within the education sector.In addition to the continued problems of the supply chains facing HP for this quarter, as the great accumulation of requests that the company was unable to ship to miss HP for many opportunities in favor of the rest of the competing companies.

As for Dell, and despite its low growth in the early spread of the epidemic, it has recorded strong results in the third quarter of 2021, the company was able to achieve a growth rate consisting of two numbers for the fourth quarter in a row to reach more than 15 million shipments for the timeThe first ever.Dell's limited focus on the consumer market for individuals also helped to be limited to the decline in the decline in consumer demand on personal computers.

On the other hand, Apple was able to achieve 7.4% greater growth despite the weak consumer market.Where Apple's personal computers based on M1 processors received a good acceptance by the user community, which led to the strengthening of Apple shipments.However, some Apple buyers suspended the purchases of laptops, expecting them to appear possible updates of products in the coming months, which negatively affected the shipments of Apple in the third quarter of 2021.

Regional market overview

After achieving a two -four -year -old growth growth, the results of the personal computers market decreased by 8.8% in the third quarter of 2021. Despite the high shipments of office computers by 8% due to the increasing demand within the business sector, the weak demandWithin the consumer computers market continues.The shipments of laptops and chromebook devices also decreased by about 10% on an annual basis in the United States, despite the high sales of these devices while returning to schools and retrospective stores.

"The prevalence of computers in the education market in the United States is almost to reach the level of gratification with the approaching percentage of computers in schools to a device against each student, which has slowed the increasing pace of growth in this market."

Dell ranked first in the US personal computers market with a market share of 26.1%, followed by HP with a share of 24.5% of the total personal computers market in the United States (see Table 2).

Table 2: Initial expectations for personal computers shipments in the United States, according to the manufacturing company, the third quarter of 2021 (thousands of devices)

يُرجى ملاحظة أن هذه الأرقام تشمل أجهزة الكمبيوتر الشخصية والمكتبية والأجهزة المحمولة الخفيفة عالية المواصفات (مثل جهاز مايكروسوفت سيرفس) وأجهزة الكروم بوك، وليس أجهزة الآيباد. وكافة البيانات تم تقديرها بناءً على دراسات أولية، ويمكن للتقديرات النهائية أن تكون عرضة للتغير. كما تستند الإحصاءات على حجم الشحنات التي تُباع من During قنوات التوزيع. ومن الممكن ألا يتطابق المجموع العام نتيجة جبر الكسور.

Source: Gartner (October 2021).

The personal computers market in Europe, the Middle East and Africa has achieved 11.8% growth on an annual basis to 23.5 million units, which reflects a strong increase in demand by the business sector on the one hand, and the weak consumer demand for individuals on these devices on the other hand.The desktop computers also showed a strong growth of 23% on an annual basis.

The personal computers market in the Asia Pacific region (with the exception of Japan) grew by 5.7% for the sixth quarter in a row on an annual basis. Despite the influence of the transformed Corona Delta virus, the markets of the Asian and Pacific countries have returned to its normal position in a big way, which led to the achievement of the personal computers market for less gradual growth rates due to the effects of the initial epidemic. However, the personal computers market in Japan witnessed a significant decrease compared to last year. In addition to the end of the work of the government program for financing the purchases of educational devices, Japanese companies have refrained from adopting the hybrid work approach, which greatly affected the growth of the total market in Japan.

"Unlike companies in Western Europe and North America, Japanese companies do not enthusiastically towards updating laptops to enhance the hybrid work environment, as many companies have already stopped working away from a distance, or they are planning to completely completely work away atReopening its offices. ”

The last quarter of 2021 is witnessing the launch of the Windows 11 Microsoft operating system around the world, which is the first major promotion of the Microsoft operating system since 2015. It is expected that the launch of the Windows 11 system will have a limited impact on the business sector market after the launch, as it is likely to be likely The availability of personal computers for the corporate category that runs Windows 10 until 2023. Gartner expects that less than 10% of the new personal computers will be deployed with the Windows 11 system for the institutions sector until early 2023. But Gartner data generally indicates that shipments Personal computers in the upcoming holiday season will be weaker than ever, with the general trend towards replacing the current devices, and these devices do not represent additional purchases.

The aforementioned results are preliminary results, provided that the final statistics are available soon for the customer of the Gartner Statistics Statistics program, according to the region.Where the program provides a comprehensive and immediate picture of the computers market all over the world, which allows the strengthening of products to distribute and marketing products and support sales companies in keeping pace with the main issues and their future effects around the world.